Resume
Work Experience
March 2023 - Present
Professional Communications Coordinator
National Renewable Energy Laboratory
Denver, CO
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Develop impactful communication plans that convey outreach goals, performance expectations, and budget allocation throughout the life of a project.
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Manage outreach initiatives, including the curation of press releases, website content, and amplification materials, to meet the expectations and longterm goals of each office under the Dept. of Energy.
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Coordinate prize launches and applicant recruitment including content creation, in-person and online event promotion, and budget management.
April 2021 - Nov 2022
COPYWRITER
SumUp
Boulder, CO
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Developed a strong brand presence in the US and globally through website copy curation, OOH campaign conception and execution, and internal brand communication efforts
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Authored multiple product rollouts across web and retail, increasing customer awareness and action
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Curated an engaging voice across multiple paid ad platforms, including Google Search, Facebook, and Spotify
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Amplified brand awareness with CRM campaigns tailored toward merchant education, sales incentives, and engagement initiatives, resulting in increased open and clickthrough rates
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Coordinated a team of freelance writers to maximize outgoing content within a predetermined budget
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Managed and mentored a marketing intern to help organize, schedule, and produce product-related communication
March 2019 - Dec 2021
MARKETING CONTENT STRATEGIST
Pacific Residential Mortgage
Portland, OR
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Strategized nationwide communication efforts across social media, web content, email campaigns, and TV promotions with KOIN (Portland’s CBS affiliate)
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Established training materials for current employees and new hires, including print and video
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Created industry-related blogs and email updates for clients and referral partners on a weekly basis
Jan 2018 - Dec 2018
SOCIAL MEDIA CONTENT INTERN
Oklahoma State University
Stillwater, OK
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Curated daily posts, stories, and live events for 70,000+ social media followers
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Organized social data into ongoing reports for the Director of Brand Management
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Instituted campaign materials to include in web content and email promotions for incoming students and alumni
Skills & Expertise
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Copywriting & editing
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Brand conception & development Marketing strategy
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Project management
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Event coordination
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Email marketing
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Social media
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Leadership
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Public speaking
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Microsoft Office
Let's chat about how my other skills (and passions!) can help your brand thrive. Photography? Yes! Team building? You bet!
Education
2015 - 2018
B.S., Multimedia Journalism
Oklahoma State University